You’ve written your book, your article, your business brochure or your website. If you are lucky you have a publisher who can arrange an editor for you, if not you have to go out into the big wide world and find one for yourself.
However, there are many great editors out there. After a trawl of the internet and finding a website such as mine (I don’t just write, I work too… yes, you can hire me), a look through a few directories of editors, such as on the SfEP or the EFA websites, or through word of mouth, you will hopefully have found an editor who ticks all your boxes. What next?
When you contact an editor, the way to get the best from the business relationship is to tell them everything. The more an editor knows, the easier their work will be, and in turn it will be easier for you both.
First of all, when you approach an editor, let them know what you need. The more detailed your brief, the easier it will be for the editor to translate that into what you really need.
The easiest way to do this is to get together a briefing document. Think hard about what you want the end result to be at the start of the process and it will save time later.
I’ve put together a list for you, it’s not a be-all and end-all, tailor it to meet your needs but it will make you think and will ease the pain of giving over your project to the professional with the Big Red Pen.
Is it a 1,500 word article on the use of radio frequency monitoring for a paranormal research journal, or a 35,000 word romance novella for the teenage market? It’s important for your editor to know the intended audience and level of readership.
Is it an e-book, traditional printed book, brochure, flyer, menu, website?
British English or American English, are you a non-native speaker, has the document been translated?
How long do you have? Is there a publishing schedule, and is there a non-negotiable date that the document needs to be in by? What is the date you would like to take delivery from your editor? Are you leaving plenty of time for the editor to do their job properly?
Do you want a light proofread, minimal intervention editing, restructuring if necessary or a bit of re-writing? Are you using electronic tags, codes or styles in your work that the editor needs to be aware of?
Often people think they need a document proofread when they really need an edit. Make sure you know what you need. Pop over to the SfEP page to see a quick FAQ on the differences if you are unsure
Is it on paper, on a disc or memory-stick, via email or downloadable from a remote website such as MailBigFile. Is it all ready now or will some of it come along later, and when can it be expected?
Do you want a text only edit, or are there illustrations/photos/diagrams/tables etc. Do you expect the editor to work on cover copy, running heads, references, footnotes, endnotes etc.? Do you already have copyright permissions arranged or do you want your editor to do this for you? Do illustrations need to be scaled or worked on and are captions to be written by the editor?
Many publishing houses have their own house style – a document giving information on spelling, layout, preferred terms etc. Do you have your own, one you are required to work to, or are you content to let the editor use his or her professional judgement?
Has anything been promised that the editor needs to know about? Such as acknowledgements or items to be used in certain ways.
Who will the editor liaise with when queries arise? Give all relevant contact details both of yourself and anyone else involved in the publication of the document that the editor will need to be in contact with. Be sure to give your editor not only your email address, but telephone number and physical address – they’ll need that for their records and invoices.
Give your editor some representative samples of your work. It could be a sample chapter, a few pages or the whole document if it is small enough. This will allow your editor to make a reasoned estimate of the time it will take to work on your document, and also what level of edit it may need.
Once all the relevant details are noted you will need to be upfront with the editor about your budget. A quick proofread will cost less that a substantial edit. While budget is important, you must remember that you will get what you pay for… it’s much easier to know ahead of time what your budget will allow for. Before accepting work, both you and your editor must be clear about what work is to be done. Ask what expenses are included in the price and what will be charged separately for.
It isn’t really, but it will be worth the effort, and makes for a good editor/client relationship.
Does this sound familiar? Your business is up and running, you’ve put in more hours than you’d care to count, there’s been blood, sweat and tears but you’ve got there. It’s your baby and you want to watch it grow.
Or perhaps you are an established business, with a client base you’re proud of; you could be a sole-trader or a multi-based conglomerate. You could be a blogger, an e-trader, service provider, a shop, distributor or manufacturer. In fact you can be anything you want to be in today’s business community. But every single one of you will benefit at some point from hiring an editor or proofreader.
Don’t believe me? Read on, here are ten reasons your business needs an editor:
1. An editor is a communications specialist, an architect of your written content, a pernickety purveyor of perfection for your publications. You are a specialist in your field… so are we.
2. An editor will eliminate all those errors that a computerised spell-check can’t. Spelling, grammar, punctuation and layout will be given a clean bill of health.
3. An editor will help you get your message across efficiently and in your own words…we won’t re-write unless you ask us to (that’s a copywriter’s job really), we advise on how to correct aspects of your writing and we respect your business’s “voice”. Your written word is enhanced not altered.
4. An editor will make sure that the information in your documents is readable and in a tone that your clients will understand.
5. An editor will help you understand when and when not to use jargon – there’s no point in using your industry’s specialist language if your intended audience won’t understand it.
6. An editor will make sure that your style is fit for purpose. Sometimes simple is best, but sometimes you will want your document style to be complex. We can help you figure it out.
7. An editor will look through your work with a sympathetic eye and can give you examples of how to improve it if that’s what you require.
8. Hiring an editor frees up your time, allowing you to concentrate on running your business.
9. Not everyone feels confident around words, sometimes you just need a little extra help.
10. An editor will quite simply, make your documents look fabulous.
If after all that you are still not sure, or think that editors only work on books, an editor can help you get the best from ALL of your written work. If you are a business I’ll bet you have some of these…
Booklets / leaflets
Flyers and advertising / promotional items
Ingredients lists – you won’t believe how many times I’ve seen ingredient spelt incorrectly!
So go on, don’t be shy… if you need help, ask an editor. That’s what we are here for!
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